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Mad Men vs. The Wire

The Wire edges ahead by 7 points (178 vs. 171). Both Masterclass tier — the gap is in degree, not category.

Mad Men poster

Mad Men

Masterclass
171/200

Set in Manhattan's Sterling Cooper advertising agency, the show charts how Don Draper's constructed identity mirrors America's advertising culture. Cognitive engagement from understanding how the 1960s social upheaval disrupts the old…

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The Wire poster

The Wire

Masterclass
178/200

David Simon's quintet of seasons that models Baltimore as an interconnected system where institutions constrain individual agency. Exceptional cognitive demands from the ensemble cast and the show's refusal to resolve storylines for…

View The Wire on TVI →

The dimension breakdown

Cognitive
45
48
Educational
40
37
Entertainment
43
49

IQ Score (0–200) is a composite of Cognitive Stimulation (40%), Educational Value (35%), and Entertainment Quality (25%). All dimensions scored 0–50. Read the full methodology →

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